By Gloria Larkin During 19 years of successfully serving companies in the federal marketplace, and speaking to thousands of people all over the country one question never changes: “How do I get started?” The answer is always to create a powerful Capability Statement. It is the key to building relationships with important decision-makers in government contracting,... Read More
Tag Archives: decision makers
SMASH – Crush Your Sales Goals
Who is crushing? 7% of Government Contractors Who is just getting by? 22% of Government Contractors Who is MISSING THE MARK? 70% of Government Contractors Where do you fall? Most likely you fall in the Missing the Mark category. It’s time to take a pragmatic look at your bottom line sales and take a cue... Read More
Five Reasons why a CRM System is Critical for Success in Federal Contracting
CRM Stands for Customer Relationship Management and a CRM System is a crucial tool that will help you see success in the federal marketplace. The CRM System is one that allows you to import your prospects, customers, and targets and reach out to them in a timely and organized manner. Below I’ve outlined five reasons... Read More
Understanding Decision Makers
Transcription: Hello, I am Gloria Larkin, President of TargetGov. We have helped companies win billions in Federal Contracts. So what I’m going to tell you is based in reality, this is not the theory of being successful in the government marketplace, this is the reality of how to be successful. And one of the first... Read More