Tag Archives: decision makers

Are your SAM and SBA Profiles Up to Snuff?

Your System for Award Management (SAM) and Small Business Administration (SBA) profiles are critical elements in the federal contracting marketplace. Those are the profiles that federal decision makers, and potential teaming partners and prime contractors are going to look at before deciding to do business with you. How well do your profiles stand up to... Read More

Branding in the Federal Marketplace

Most companies think branding and marketing applies only to reaching other businesses or the public at large. When you’re dealing with requests for quotes and submitting proposals it is easy to forget that the federal government is run by people and is itself a relationship-based market. The same reasons that make branding effective for reaching... Read More