Being successful in the Federal Marketplace requires time, expertise and effort. Because of the work that must be done on a week to week basis to see results in contracting, TargetGov recommends making your operation as efficient as possible. One way to accomplish this is by only targeting the agencies most likely to procure your... Read More
Tag Archives: Government Marketing
Are You Required to Have Federal Past Performance?
When helping clients with their Capability Statements, a common question we hear at TargetGov is, “do I have to have Past Performance with the Federal Government?” This is an excellent and pertinent question, because the Past Performance section of your Capability Statement showcases your proof that you can do the work you say you can... Read More
Who are the Decision Makers behind Federal Contracting?
Contractors with the Federal Government should be aware of the three layers of decision makers that exist in the federal purchasing process. Knowing who these decision makers are and understanding how they can help your company throughout the procurement process is crucial in an already competitive market. Each layer of decision makers has its own... Read More
3 Steps for Tailoring Your Capability Statement
As a marketing resource, Capability Statements are used to showcase what your business is able to do for your audience. By tailoring your Capability Statement, you display knowledge and professionalism and help differentiate yourself from the competition. Capability Statements are living documents, and they work best when you’re able to quickly and effectively tailor them... Read More