Differentiators can be one of the most challenging aspects of a Capability Statement, but are crucial to properly showcase your company’s capabilities, how you are different from your competition, and how your company is uniquely positioned to help your customer. Identifying your Differentiators and how they can be used in your Capability Statement does not... Read More
Tag Archives: Government Marketing
Three Reasons to Have a Government Section on Your Website
One of the most important places anyone goes to learn about your company is your website. This goes for the Government as well as businesses who may be interested in working with you on a contract. Your site should have a basic overview of your business and how you can help clients (both Government and... Read More