Your website is one of the most important places anyone goes to learn about your company. This goes for the Government as well as businesses who may be interested in working with you on a contract. When you’re dealing with requests for quotes and submitting proposals it is easy to forget that the federal government... Read More
Tag Archives: government
What Does Branding Mean in the Federal Marketplace?
We tend to think of branding as a means of engaging consumers directly or communicating with other businesses. It has become clear that within the federal marketplace, branding is equally as important. It can be easy to view the government as this monolithic entity but in reality it’s just as much of a relationship-based market... Read More
Top Proposal Snafus Decrease Wins and Increase Costs
By: Gloria Larkin One of the major challenges business people experience is fine-tuning the proposal response process to increase win rates and also reduce the cost of responding to requests for proposals (RFPs). Starting off the new year is a perfect time to analyze the past year’s RFP response efforts to make both strategic and... Read More
How effective is your fiscal year end?
By Luis Valdivieso Now that the end of the U.S. Government’s budgeting fiscal year is almost over, it’s time to ask some difficult questions. Were you successful in gaining any new contracts? Did you meet your goals? The question I feel is the most important of all is, did you execute your capture plan? This... Read More