By Gloria Larkin and Cindy Gaddis Winning government contracts with a high return on the investment (ROI) of time, money, and effort requires a well-thought-out process that incorporates a targeted marketing, sales, capture, and request for proposal (RFP) response process specific to the government marketplace. Many businesses do not have a proactive marketing process in... Read More
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How Can Social Media Help You Win a Government Contract?
In the world of government contracting, many are beginning to realize the necessity of social media in getting the attention of and building relationships with decision makers. While social media is slowly beginning to be adapted by contractors, many are still unaware of what the best practices are when taking advantage of the numerous platforms... Read More